
A matter of taste
Whats in a name? “Do you add flies to your wine?” “Sure, we crush them up and sprinkle a little into each bottle for complexity.” We often get queried about our distinct label choice, and frankly a tiny family business such as ours can’t afford to be unnoticed on such a crowded stage as the Australian Wine industry—so the provocative branding is deliberate. A blowfly was about the most obviously inappropriate creature we could think of to adorn a wine label. But if you care